50 Review Response Templates You Can Use Today
Staring at a blank text box trying to figure out what to say? We've been there. Writing unique, thoughtful responses to every review takes real effort — especially when you're getting dozens per month across Google, Yelp, Facebook, and other platforms.
These templates are a starting point. Copy them, customize them with specific details from each review, and make them your own. A personalized template beats no response every time.
Important: Never copy-paste the same response verbatim to multiple reviews. Readers (and Google) will notice. Use these as frameworks and swap in specific details.
Positive Review Templates (5 Stars)
1. Simple and Warm
"Thank you so much, [Name]! We're really glad you had a great experience. It means a lot to hear that — we'll pass your kind words along to the team. Hope to see you again soon!"
2. Referencing Their Specific Compliment
"[Name], thank you for the kind words! We're especially glad to hear that [specific thing they mentioned] met your expectations. That's something we work hard to get right. See you next time!"
3. For Repeat Customers
"Always great to hear from you, [Name]! We appreciate your continued trust in us, and we'll keep working to earn it. Thanks for being part of the [business name] family."
4. When They Mention a Specific Employee
"[Name], thank you for shouting out [employee name]! We'll make sure they see this — it'll make their day. We're lucky to have great people on our team, and it's wonderful when customers notice."
5. Short and Sweet
"Thanks, [Name]! Made our day. 😊 See you next time!"
6–10. More Positive Templates
"[Name], reviews like yours are why we love what we do. Thank you for taking the time to share your experience — we truly appreciate it."
"Thank you, [Name]! We put a lot of care into [specific aspect], so it's fantastic to hear it resonated with you. Your support means everything."
"Wow, [Name], this just made our whole week! Thank you for the thoughtful review. We're so glad [specific detail] exceeded your expectations."
"[Name], we couldn't ask for better feedback. Thank you for recommending us — referrals and reviews from happy customers like you are how we grow."
"Thank you for the 5 stars, [Name]! We strive to make every visit exceptional, and it's great to know we hit the mark with yours."
Negative Review Templates (1-2 Stars)
11. General Negative Review
"[Name], thank you for sharing your experience and we sincerely apologize that we fell short. This isn't the standard we hold ourselves to. We'd love the opportunity to make this right — please reach out to us at [email/phone] so we can discuss this further."
12. Service Complaint
"[Name], we're sorry to hear about the service issue you experienced. You deserved better, and we've already addressed this with our team. We'd like to make it up to you — please contact us at [email] and we'll arrange that."
13. Wait Time Complaint
"[Name], a [X]-minute wait is unacceptable and we sincerely apologize. We've reviewed our scheduling process and made changes to prevent this from happening again. We hope you'll give us another chance to show you the experience we're known for."
14. Quality Complaint
"[Name], thank you for this feedback. We take quality seriously, and hearing this is disappointing for us too. We've looked into what went wrong and taken steps to fix it. Please reach out at [email] — we'd like to make this right."
15. Pricing Complaint
"[Name], thank you for sharing your thoughts. We understand that value matters, and we work hard to provide quality that justifies our pricing. We'd be happy to walk you through what's included in our services — please don't hesitate to reach out at [email]."
16–20. More Negative Templates
"[Name], we appreciate you taking the time to let us know about your experience. We've shared your feedback with our team and have already made adjustments. We know we can do better and we hope to have the chance to prove it."
"We're sorry, [Name]. What you described doesn't reflect our values or our usual standard of service. We're taking your feedback seriously and would appreciate the chance to discuss this further. Please email us at [email]."
"[Name], thank you for this honest feedback. We hear you, and we're not making excuses. We've identified the issue and taken specific steps to address it. Your experience matters to us, and we're committed to doing better."
"We appreciate your candor, [Name]. Every piece of feedback helps us improve. We've addressed the [specific issue] you mentioned and would welcome the chance to earn your trust back. Please reach out anytime at [email]."
"[Name], reading this was tough, but we needed to hear it. We're taking action on the issues you raised. If you're open to it, we'd like to invite you back for a complimentary [service] to show you the experience we strive for."
Mixed Review Templates (3 Stars)
21–25. Three-Star Reviews
"[Name], thank you for the balanced feedback. We're glad [positive aspect] worked well, and we hear you on [negative aspect]. We're actively working to improve that. We'd love another chance to earn that 5th star!"
"Thanks for the honest review, [Name]. It sounds like we got some things right and have room to improve on others. That's exactly the kind of feedback that helps us grow. We'll work on [specific area] and hope to wow you next time."
"[Name], we appreciate the thoughtful review. The feedback about [issue] is noted and we're already working on it. We hope you'll come back and see the improvements firsthand."
"Thank you, [Name]. We're happy you enjoyed [positive], and we want to address your concern about [negative]. We've taken steps to improve, and we think you'd notice the difference on your next visit."
"[Name], this is really helpful feedback. We take the good with the constructive, and both matter to us. We've shared your thoughts with the team and are making adjustments. Thanks for keeping us honest."
Fake or Suspicious Review Templates
26–30. Handling Questionable Reviews
"Thank you for your review. We take all feedback seriously, but we weren't able to locate your information in our records. If you could please contact us at [email] with your details, we'd love to look into this and address any concerns."
"We appreciate you taking the time to write this review. However, we don't have a record of this transaction. We want to make sure we're addressing the right situation — could you please email us at [email] with your order details?"
"Thank you for sharing your experience. We've checked our records and weren't able to find a matching visit. We take every review seriously and would like to resolve this — please reach out to us directly at [email]."
"We strive for transparency and take every review to heart. We're having difficulty matching your review to our records. Please contact us at [email] so we can understand your experience better and work toward a resolution."
"Your feedback matters to us. We've looked into this but couldn't find a record matching the situation described. We'd appreciate the chance to learn more — please don't hesitate to reach out at [email]."
Industry-Specific Templates
31–35. Restaurant Templates
"[Name], so glad you enjoyed the [dish]! Chef [name] will be thrilled to hear it. We're saving a table for you next time. 😄"
"[Name], we're sorry the food didn't meet expectations on your visit. That's not the standard our kitchen holds itself to. We've spoken with our team, and we'd love to have you back for a complimentary meal to make it right."
"Thank you, [Name]! We put so much love into our [signature item] and it's wonderful when guests notice. Can't wait to have you back — try the [other dish] next time!"
"[Name], we apologize for the long wait. [Day] nights have been busier than expected, and we're adjusting our staffing to match. A reservation next time should help — call us at [number] and we'll take care of you."
"Thanks for the feedback, [Name]. We're glad you loved the atmosphere but hear you on the noise level. We're actually exploring some acoustic improvements — stay tuned!"
36–40. Home Services Templates
"[Name], thank you! We take a lot of pride in our work, and it's great to know the [specific job] turned out well. Don't hesitate to call if you need anything else around the house."
"We appreciate you trusting us with your [project type], [Name]. Glad we could deliver on time and on budget. We'll be here whenever you need us."
"[Name], we're sorry about the scheduling issue. You're right that communication could have been better, and we've updated our process to prevent this. We value your business and hope to serve you again."
"Thank you for the kind review, [Name]! We know having workers in your home requires trust, and we don't take that lightly. Happy to hear [technician] took great care of everything."
"[Name], we apologize for the delay in completing the work. Supply chain issues affected the timeline, but we should have communicated that more proactively. We've learned from this and appreciate your patience."
41–45. Healthcare Templates
"Thank you for the kind words, [Name]. Our team works hard to make every patient feel comfortable and cared for. We look forward to seeing you at your next appointment."
"[Name], we're sorry to hear about the wait time during your visit. We're reviewing our scheduling to reduce delays. Your care and comfort are our top priorities."
"Thank you for trusting us with your care, [Name]. We're glad the treatment went well and that you felt informed throughout the process. See you at your follow-up!"
"[Name], we appreciate this feedback and take it seriously. While we can't discuss specific details publicly for privacy reasons, we'd like to address your concerns directly. Please contact our office at [number]."
"We appreciate you choosing our practice, [Name]. It's wonderful to hear that [specific service] exceeded your expectations. Our team is committed to providing the best care possible."
46–50. Professional Services Templates
"[Name], thank you for the thoughtful review. We're glad we could help with [specific issue] and that the process was smooth. We're always here if you need anything."
"We appreciate your trust, [Name]. Navigating [specific service area] can be stressful, and we're glad we could make it easier. Don't hesitate to reach out anytime."
"Thank you, [Name]! We believe in clear communication and no surprises, so it's great to hear that came through in your experience with us."
"[Name], we're sorry to hear about the communication breakdown. You deserved better, and we've addressed this internally. We'd appreciate the chance to discuss this further at [email]."
"Thank you for recommending us, [Name]. Referrals are the highest compliment we can receive. We look forward to continuing to serve you."
Pro Tips for Using Templates
- Always personalize. Swap in the reviewer's name, specific details from their review, and relevant context about your business.
- Vary your responses. If someone reads your last 10 review responses and they all sound the same, it's worse than not responding at all.
- Keep it conversational. These templates are written in a human tone. If your brand is more formal or more casual, adjust accordingly.
- Respond quickly. A template response within 24 hours beats a perfect custom response after a week.
Want to skip templates entirely? Sentinel Audit uses AI to draft unique, personalized responses for every review — tailored to your brand voice and the specific content of each review. No templates, no copy-pasting, just approve and publish.
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